Film Trailer - First Edit

This is the first initial draft of my trailer. While I have now changed it since then, this shows progression of my final product.

After getting audience feedback, it has become evident that the pacing and narrative of the trailer are too slow and has been too influenced by cause and effect.

This is bad as it feels more like a short film than a film trailer, and I will consider this when editing the next draft which should be up on the blog soon.

Animatic

This is the animatic which has allowed me to get a general idea of the pacing and length of my final trailer (though once made, I will make changes to it as I see fit).

Filming, Location and Props

The location of the trailer consists of, for now, just the house in which the programme takes place (I may, when viewing the first draft of my trailer, add more locations, such as a studio set).

Props include the specific costumes for each characters which was decided in advance, and several items used within scenes.
JOEL - black t-shirt and dark jeans - showed he was fashionable as a presenter usually is.
LISA - bright colours, and fashionable clothing - as a presenter should be, and contrasts to the dark setting and shows how she is normally a happy, 'bright' person.
ANNIE - grey - imply how unhappy she has grown living with the ghosts
LOUISA - dark purple, black, red and shawls - stereotypical of what we expect a clairvoyant/psychic to wear. Contrast from the 'everyday' people who are affected by the haunting


PROPS - investigation equipment - torches, small electronic devices for scanning, laptops
generic household items - chairs/tables for example. Camera essentially a prop as actors interact with it and it is within the diegesis
candles -seance scene

I have now completed the first filming shoot in which I shot each sequence several times.
I will, upon returning to college, review the footage and make changed depending on what worked/didn't work and what did and didn't go well in the shoot.

Storyboard

This is the storyboard I have completed prior to shooting, to act as a visual aid in planning my trailer. Similar information to the shooting sctipt is provided on the right, and the basic sketches of what the start of the shots will look like is shown on the left.

Ghosthunter:2010 - Trailer - Script/Shooting List

This is the Script for my film trailer. The reason I have set the script out like this is so that it can also act as a guide while writing the storyboard and as a shooting list while actually filming. On the left is the visuals and on the right is the audio for each shot.

Audience

As my film trailer is for a mainstream horror film, it would of course attract a mainstream horror audience.

This consists of both males and females aged 15-30.

This wide range of audience is both useful and hindering. It is hindering because some marketing techniques used to aim at, for example, young teenage girls, may put off the more mature people in the target audience, however, the fact that there is such a large audience, means that were a company to make the film, they could expect a larger revenue from attracting a lot of people, meaning that they could afford to spend the money.

The fact that the film is a mockumentary and has documentary elements, plus the fact that the premise of the film is a fictional television show, is also less common for a horror film, and would interest the main audience, as it is something different, but would also attract a more specialist audience, as people who are interested in newer, experimental forms of cinema would be attracted and while not exactly a mainstream audience, they would still form a part of the target audience.

People who also have an interesting in paranormal investigations and similarly themed television programs would of course also be attracted.

The fact the film is marketed as a true story would also increase the target audience, because it would create audience interest in a way similar to how The Blair Witch Project did.